About AMURS

AMURS was founded in 2010 by a group of passionate artisans and entrepreneurs committed to creating high-quality lifestyle products that reflect their dedication to craftsmanship and sustainability. The brand originated in a small workshop in the heart of Portland, Oregon, where the founders combined their expertise in design, textiles, and eco-friendly practices. Recognizing a gap in the market for products that balanced style and environmental consciousness, they set out to create a line that would resonate with consumers looking for sustainable alternatives.

Initially, AMURS focused on handcrafted home goods, including textiles, kitchenware, and decorative items. The founders sourced materials locally whenever possible, emphasizing organic and recycled materials to reduce their environmental footprint. As the brand gained recognition for its commitment to quality and sustainability, AMURS expanded its product offerings to include apparel and accessories that featured similar principles.

By 2015, AMURS had established itself as a key player in the eco-friendly lifestyle sector, with its products appearing in boutiques and online marketplaces across the United States. The brand's dedication to transparency and ethical manufacturing became a hallmark of its identity, attracting a loyal customer base that valued responsible consumerism.

In 2018, AMURS opened its first flagship store in Portland, providing a space for customers to experience the brand's ethos firsthand. The store showcased not only its products but also hosted workshops and events to engage the community in discussions about sustainability and craftsmanship.

As of 2023, AMURS continues to innovate and grow, maintaining its commitment to quality and sustainability while exploring new materials and technologies. The brand remains dedicated to its origins in artisanal craftsmanship, supporting local artisans and contributing to a more sustainable future.